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[블로터컨퍼런스] 페이스북 1000만명 시대의 도전…’페이스북 마케팅 인사이트’

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국내 페이스북 사용자 1,000만명 시대, 기업들의 페이스북 활용은 이제 필수가 되었습니다. 지금 이 순간에도 수 많은 기업들이 페이스북을 검토하고 계정을 개설하고 있습니다. 그런데 공통적인 문제가 발견됩니다. 이 문제는 비단 페이스북을 시작하는 기업에만 국한되지도 않습니다.

기업들은 그저 팬 늘리기에 급급합니다. 그래서 그 다음은 어떻게 할 건가요.

이제는 전략을 고민할 때입니다. 현재 페이스북 마케팅 활동의 타당성과 효율성을 점검하고, 기업에 맞는 새로운 목표, 전략, 전술을 수립해야 합니다. 성과 측정 기준에 대해서도 따져봐야 합니다. 소통과 마케팅이 다른 만큼 콘텐츠도 비즈니스 가치가 있게 만들어야 합니다. 기존 마케팅 채널과 페이스북 마케팅을 통합하는 방법도 고민해야 합니다.

본 컨퍼런스는 이에 필요한 모든 방법론과 실행안을 다룹니다. 새로 시작하는 2013년, 블로터컨퍼런스로 페이스북 시대를 열어가시길 바랍니다.

▶ 일시: 2013년 1월 29일(화) 09:00~17:00

▶ 장소: 여의도 사학연금회관 2층 대강당 (여의도역에서 10m, 약도 보기)

▶ 사전등록: [사전등록 하기(여기를 클릭하세요)] 참가비 결제 시 최종 확정됨

▶ 현장등록: 컨퍼런스 당일 현장에서 신청. 사전등록으로 좌석 매진 시 현장 등록 불가

▶ 참가비: 사전등록 132,000원, 현장등록 165,000원. 부가세/컨퍼런스 자료집/중식 포함

  • 무통장 입금 : 우리은행 1005-701-218591, 예금주 (주)블로터앤미디어
  • 카드 결제 :  [카드결제하기(여기를 클릭하세요)]
  • 입금, 결제 순으로 선착순 마감합니다. 사전 등록을 한 경우라도 입금, 결제를 하셔야 참가 등록이 확정됩니다.
  • 무통장 입금 후 사업자등록증을 팩스(070 – 4369 – 6277)나 이메일(juliab@bloter.net)로 보내주시길 바랍니다. 등록 시 기재한 이메일주소로 전자세금계산서를 발행해드립니다.
  • 신용카드로 결제하신 경우 따로 세금계산서 발행이 되지 않습니다. 영수증을 출력하시기 바랍니다.
  • 주차 지원이 되지 않으니 대중교통을 이용해 주시길 바랍니다.
  • 사전등록 및 환불은 1월 28일 오후 5시까지 가능합니다.

▶ 문의: 전화 02-3143-6401(내선 207), 이메일  juliab@bloter.net

Written by 블로터닷넷

1월 4th, 2013 at 11:41 오전

Posted in 알립니다

73 Responses to '[블로터컨퍼런스] 페이스북 1000만명 시대의 도전…’페이스북 마케팅 인사이트’'

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